Should You Fire Your Business Coach?

Posted by | Marketing Advice | No Comments

Business-ConsultingWorking Out

Note: Last November, I joined a 3-day a week intense workout program (12 weeks) at a BJJ & MMA studio called Clinch Academy. I sort of went into it thinking I’d do the 3 month challenge and go back to my old routine of light exercise when I had the time! One of the reasons I had to do something is that I was not doing much physical exercise. I was playing basketball 1-2 times a week and that was about it. It was around that time, just before I joined, that my blood pressure was quite a bit higher than normal. I was told by the doc, “You’ve got to do a bit more exercise.”

As I write this, I am finishing my 10th month at Clinch and still enjoying every class, 3 days a week. It did not take me very long to realize that for me, I had to stay at Clinch. I could not quit and go back to my old way of life. I knew that without my coach following up on how I was doing, I would not be successful. Oh, maybe for a time, but I know myself. I knew where I’d head after a few weeks. I am the type of guy who needs a coach. It has been one of the most rewarding things I’ve done, and it  has helped me in more ways than just staying fit. I am more alert and focused in my business too.

Don’t Fire Your Business Coach

I did not write this to focus on my workout program. No, I am writing this because I’ve seen a lot of small businesses who started out with a coach and let them go after a short while. I have seen painting companies get to a certain point with a coaching firm and then say, “I think I can do it on my own now.” Yet when they cut the ties, it is very normal to see these companies fall back into old habits.

I think small business owners should look at a business coach almost as a business partner or ongoing advisor. You know many mid to large companies have advisory boards. These folks are very similar to business consultants and coaches. Many of them get paid on a regular basis to give ongoing feedback on how the company is doing and where it is headed. If those advisory boards were not in place, those companies would not be successful.

Let me put it this way, many of the contracting companies I work with who have a good business coach are doing very well. They have all been surviving and thriving through some of the toughest years the construction industry has faced. Not only are they making money, they are making their companies more streamlined and efficient as well.

When To Fire a Business Coach

Now, there are times that you should look at firing a business coach. In the mid 1990’s I remember my dad spent over $25k for a business consulting firm to give him a few pointers on running a successful business. I still remember the disappointment when after a few days, the consultants left his office and my dad was scratching his head wondering, “Now what do I do?” They came in, gave him some fancy paperwork and advice and left. Well, in that situation, those business consultants were definitely not acting like coaches. They did not have the best interest of my dad’s company in mind, nor did they care if it flourished.

So if your current business coach does not have your best interests in mind to see you grow, to help you meet your personal and business goals: it is time to let that person or firm go. A good business coach should really be no different than the coach I have at my gym. He is my mentor. He wants me to meet my fitness goals and maintain them.

I’ve had the privilege of working with some great business coaches over the years. It might seem expensive at times, but remember, a good coach is irreplaceable. He/She is part of your team!

How have you seen a business coach help your business? Let me know in the comments below or another social outlet!

Early Thoughts on iPhone 6 and Software Updates

Posted by | Marketing Advice | No Comments

ios-adcAs I write this, we are awaiting the arrival of Apple’s latest and greatest iOS 8 upgrade. This will happen in about 1 week (September 17th or 19th). I’ve been testing iOS 8 for the past 3 months and really like it. The best part about iOS 8 over the current version is yet to come. What I mean is that iOS 8 is supposed to be the best update for iOS developers. Apple has supposedly made it much easier for developers to create far greater features than ever before. If this is true, business users of the iPhone and iPad can expect some updates as early as this fall that will hopefully blow you all away! I’m keeping my fingers crossed! Read More

Will Having a Nicer Looking Website Bring Me More Leads?

Posted by | Marketing Advice | No Comments

Responsive Websites

If I told you my website was based on Responsive Design, some of you might actually know what I was talking about more this year than last year. It is a fairly new way to design a website. Those of you who do not know what Responsive Website Design is just yet, I’ll explain. In short, a responsive website basically means the website can be displayed on most computers, tablets and mobile device screens. In other words, it responds and adapts to the screen of the end user. Before responsive coding, most websites had at least two web designs: one for the desktop and a mobile site. The more companies find out about a responsive design, the more they want their own websites redesigned. Why not! It is new. It is hip. It is cool and it just looks better! So the question I’ll answer in this post is this: “If I create a brand new, top of the line website today, does this mean I can expect more leads to come pouring in soon?” Read More

30 Year Employees Don’t Exist Anymore

Posted by | Small Biz Talk, The Obvious | No Comments

always-growing-blogAlways Be Recruiting

The number one problem I have been hearing about from clients this year is not a lack of leads. No, leads have been strong across the U.S. The problem has been a lack of good people. I have actually been asked if I can provide recruiting services, not marketing! If you do need help finding good help, I would recommend contacting my friends at Summit Services. They provide headhunting services for estimators, office staff and, I believe, help with hiring field employees too. Read More

Are You Too Busy For Referrals?

Posted by | Marketing Advice | No Comments

The Referral Mastermind: Brian Buffini


Used by Buffini & Company on Stationary.

Ask just about any realtor in the country if he or she has heard of Brian Buffini and you will hear a resounding YES. Brian came to the U.S. from Ireland in his early twenties to live the American dream. He became a real estate agent in San Diego. Brian quickly became a very successful and highly recognized agent not only in San Diego but also across the U.S. for his unique way of growing his business by referrals. Read More

Begin Your Fall & Winter Planning This Summer

Posted by | Marketing Advice | No Comments

Plan-Do-CheckThis has been one of the busiest summer seasons for most of my painting and remodeling clients in over 5 years. That is a great thing, to be busy, right? The only problem with being busy is that the marketing plan begins to become a thing of the past. Planning for the fall and winter is also the furthest thing from anyone’s mind. Yet, July and August are perhaps the two best months to really begin thinking and planning for the slower seasons. You know they are coming. It happens every year.  Read More

Are Your Blogs Boring?

Posted by | Marketing Advice | 4 Comments

Blogs Are Not Dead

The majority of the contractor websites I see today have a blog. Many of these blogs are not active. I’ll see just a few post for awhile and then nothing for months. I understand this problem as it is very difficult to keep up on a blog. Typically a business owner is asking himself things like:  Read More

3 Important Words To Understand in Your Business

Posted by | Marketing Advice, Small Biz Talk | 2 Comments

Marketing, Advertising & Branding

Three words, or terminologies, are kicked around often in the mind of many small business owners when it comes to growing one’s business: marketing, advertising & branding. Many times branding and advertising are combined into the one word, “marketing.” So when one thinks of branding, he is thinking “marketing.” Or another might say, “I need to do some advertising”, he typically is thinking, “I need to market my business”. These important terminologies are actually quite different from each other and yet play a significant role in working together. Read More

Should I Use Google+ For My Business

Posted by | Marketing Advice | No Comments

What Is Google+

Google+ can be described as simple as a social network like Facebook but it does quite a bit more. It allows users to create communities with similar users, hangouts (online conferences / phone calls), private or public posts or shares and more. Perhaps most significantly, Google+ provides authorship or authority to content on the web. What I mean is this, you can connect your blog post to your Google+ account, making you the author of your content across the web. Here is an example of how that content might look on the web when a person has verified his/her authorship on Google+. Read More

Schedule your free 30 minute marketing call. Contact David Today!