Marketing | A David Creation

Should You Use Stock Photos in Your Social Media Marketing?

Posted by | Marketing, Marketing Advice, Small Biz Talk | No Comments

I recently got off the phone with a new client, and in the course of the call we discussed social media strategy, photos, and video content for his commercial painting company.

He raised an awesome question: “Can’t we just use stock images?”

The idea makes sense! Stock images are abundant, pretty cheap, and can be stunning. Conversely, getting photos from your team can be tough, especially when everyone is busy and focused on just getting through the day.

So, why wouldn’t you make life simpler and go stock?
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What Should You Be Doing with Your Google My Business Page?

Posted by | Marketing, Marketing Advice | No Comments

I often hear this question while working with our clients in the contracting and painting industry: “Where should I be posting on social media?”

I love this question, mostly because it means that the asker knows that “everywhere” isn’t the right answer. You’ve got to plan your social strategy based on your target audience, the level of visibility you can expect, and where your current clients are hanging out online.

More on that another time…

For now, I wanted to share a couple quick tips about a resource I hope you ARE using: your Google My Business page.

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