Paid Search Marketing

While SEO (search engine optimization) brings traffic to your site organically, Paid Search ensures that your brand will be put in front of those searching for services you offer.

 

How does this work?

It can take a variety of forms, but the goal is the same. In very basic terms, you pay for promotion, receive more exposure, and we track/refine the process as needed.

All of this begins with developing a campaign that encompasses your most valued search terms and locations, ensuring that you receive the highest-quality leads possible for the dollars you invest. The campaigns are flexible as well, and can be adjusted seasonally, according to your budget, or to support any other marketing initiative you may have.

 

How can we help you with Paid Search digital marketing?

We can help you navigate these new waters, including:

  • PPC (pay per click)
  • Keyword Search
  • Google Adwords
  • Management of Google Campaigns
  • Bing PPC
  • Ad Conversion Tracking
  • Call Tracking
  • Analytics
  • Monthly Reporting
  • Remarketing and more

We work closely with Bob Alesio, an experienced veteran of the Paid Search industry. His skill, insight, and clear reporting is invaluable as we build you a successful campaign.