Your Competition & Your Trade Secrets
I could not agree more with small business owner, Marcus Sheridan, on his latest blog post, “Social Media, Trade Secrets, and Why You Should’t Give a Rip about the Competition.” Marcus owns a pool company in Northern Virginia. He sells pools! That’s it! He also blogs more than any service company owner I know and shares his wisdom. It is true, his blogs are public and open for all his competitors to view. All of his best kept secrets are now on the public domain for all to see. Is he losing jobs to his competitors and shooting himself in the foot? Just the opposite. Take the time to read his blog and think about how you can be the expert in your contracting business.
Let me know your thoughts after reading the blog by posting them below or shooting me an email.