9 Steps to Putting Yourself Out There! by Steve Burnett

Posted by David Chism | Fri, Aug 19, 2011

 9 Steps to Putting Yourself Out There! by Steve Burnett
Zig Ziglar said, If you help enough peo­ple get what they want, you will get what you want.”  I tru­ly believe this and that is exact­ly what I am doing while putting myself out there and pro­mot­ing oth­ers in my com­mu­ni­ties. I am offer­ing a com­mu­ni­ty ser­vice to my friends in local com­mu­ni­ties by giv­ing them a 5 minute video inter­view, pro­mot­ing them on Com­mu­ni­ty Spot­light” to my entire Social Media net­work. I go one step fur­ther and have the videos tran­scribed and then post them as a blog post for them as well. After inter­view­ing the local Venice Flori­da busi­ness or pro­fes­sion­al, I then include them in the Com­mu­ni­ty Spot­light e‑mail that I send out that includes the lat­est Com­mu­ni­ty Spot­light encour­ag­ing them to sup­port their fel­low spot­lighters (cre­at­ing com­mu­ni­ty) by pro­mot­ing the video to their social media chan­nels! What I do: 1. First, these are all good friends of mine. I am a heavy net-work­er! I attend 4 to 8 net­work­ing events a week. So this helps to cre­ate com­mu­ni­ty with­in our” cham­bers. I offer the inter­view oppor­tu­ni­ty and set up a time to meet them at their place of busi­ness. 2. I use a Flip Video on a tri­pod. Flip is great for fast edit­ing and upload­ing. 3. I then edit the begin­ning and the end­ing. 4. Upload it to YouTube 5. From YouTube it drops into my web­site under the Com­mu­ni­ty Spot­light tab. 6. Have the video tran­scribed. 7. Take the tran­scrip­tion and screen shots from the video and then set it up as a blog post. 8. Take that link and e‑mail all of the Spot­lighters to pro­mote to their net­works. 9. Post the video to all 7 of my Social Media chan­nels. And that is it! How is it work­ing for us? Well, year to date, we are up 97% with a record 73% close ratio with­out 1 print ad. In clos­ing, also con­sid­er what Zig Ziglar said, Peo­ple often say that moti­va­tion does­n’t last. Well, nei­ther does bathing — that’s why we rec­om­mend it dai­ly.” ~Steve Burnett

About David Chism

David Chism started his business out of a passion for helping small contracting businesses grow, be more profitable and become better known to their target clients. One lifelong hobby of David is using techie gadgets. So this blog is a place where he writes about technology, marketing ideas, just for fun (humor), personal thoughts on small business and more.


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