Base CRM Updates Design for New Apple iOS 7 (Now Zendesk Sell)

Update: Novem­ber 2018: Base has joined with Zen­desk Sup­port. Their new name is Zen­desk Sell. Their pric­ing struc­ture has changed as well. It spans from $19, $49, $99 and $199 per user. I use the words Base CRM in the arti­cle below, writ­ten in 2013. This evening, Base CRM​’s lat­est release for iPhone and iPads hit the Apple Store. I down­loaded it and have been test­ing it out. There were no new fea­tures, but they did update the design (inter­face). It now close­ly match­es the soon to be released iOS 7. I’ve been using iOS 7 Beta for the past few months. From day one, I real­ly liked the new lay­out and fea­tures. One of best things I like about the lat­est update is the abil­i­ty to swipe for­ward and back when you are fur­ther in an app. Base CRM has made this fea­ture avail­able in their lat­est update. Now when I’m in a con­tact, I don’t have to tap back a bunch of times to the menu. Instead I just swipe with a fin­ger across the screen. It is hard to exam­ple in a writ­ten blog post, but you’ll get the idea when you try it out, those who are used to using Base CRM already. In short, the new release is just slick, has clean­er design, is faster to oper­ate and just eas­i­er to use. That is what Apple did with iOS 7 too. I am very impressed with the design staff over at FutureS­im­ple (the folks who cre­at­ed Base). I feel like they secret­ly work for Apple. They are so quick to make changes to their CRM pro­gram and add new and use­ful fea­tures. I’m look­ing for­ward more updates and fea­tures. If you want to know more about Base and why I endorse and use it, try their FREE ver­sion and/​or read some of my old­er post. 

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