I met a software developer this past month to explore some ways he could help me improve my business using better dashboards and reporting software.
The two of us were just exchanging emails and getting together to meet in person in March which then moved to April and then…the virus hit the U.S.
Dan and his team wanted to find a way to help humanity. So he used his dashboard software to build a tracking system for the Coronavirus. He has been sharing updates with me during this crisis, and I thought it was time to help share the dashboard with my followers.
Their visual representation dashboard of the COVID-19 CURVE is the first in the world to help humanity visualize how well each region is doing as time goes on.
Fear has, in many ways, paralyzed our economy just as much as the social distancing. And, that fear is contagious. We’ve already seen it start to seep into the perspectives of business owners, especially those who own small businesses that simply aren’t built to withstand too much turbulence.
NOW is your chance to either hunker down and hope the storm doesn’t get too bad, or seize the opportunity to modify and improve your processes.Read More
Over the past few days I’ve been receiving more and more requests for help with creating content that our clients can use to calm their own clients. After all, with the prevailing recommendation being to close your doors and avoid exposure, why risk having a painter or remodeler come work in your home, right?Read More
We’ve seen this happen quite a bit.
A painting company starts out with a residential focus, and then begins to look for more commercial leads as their team and capabilities grow. Who could blame you? The revenue is often fantastic, and the stability offered by larger projects is helpful for keeping your team busy (especially if seasonality hits you hard each winter).
So, how can you attract those new leads?Read More
Trade shows are a tried-and-true tactic for showcasing what your business can do. There’s also just no substitute for meeting with prospects in person, chatting about their goals, your services, and forging strong connections. You may even be booking appointments right on the spot!
As I wrap up my 10th year in business, I’ve been thinking quite a bit about the customers I’ve had the pleasure of working alongside as a marketing manager. I also enjoy reviewing their different successes and stories, finding common themes among sometimes very different companies.
While every company may be unique, there are really three universal ways to grow your painting business in 2020, and specifically to grow your leads. I’ll wrap things up below with my best recommendation too, and it may take you a bit by surprise (given the source).Read More
We hear this question all the time, and it’s 100% valid: is Facebook really any good for lead generation, or is it just a branding tool?Read More
After you wrap up a dental appointment, what happens? Do they ship you out the door and say, “Hope to see you again someday!”?
Nope. They schedule your next appointment faster than you can rinse and spit.Read More