Branding Can Be Cult-Like
I ran across a great article called, “Your Brand as a Cult” this morning. It is quite true! As a service contractor, remember, do not spread yourself to thin. Develop your brand. Discover your ideal customers. Go after them! Stay away from anyone who will never hire you. You know who they are. Avoid them at all cost. Read this BLOG POST and purpose to make your brand into a cult. Yes. It is possible even for a small painting contractor to be loved by your customers!