How To Get Your Clients To Do a Video Testimonial

Posted by David Chism | Thu, May 12, 2011

I would have thought it was dif­fi­cult to get a high end home­own­er to be will­ing to do a 30 – 60 sec­ond tes­ti­mo­ni­al for a con­trac­tor, but Bur­nett Paint­ing has proven it to be suc­cess­ful. Here are his secrets.”
First, they must be Rav­ing Fans! At the end I ask them if they would be will­ing to help us? There always inter­est­ed, so I explain that its very hard to get and stay at the top of Google, but with 10 sec­ond videos stat­ing their name, town, and Bur­nett Paint­ing” that will help us as Google tran­scribes all of the You Tube videos and great­ly helps us stay towards the top! And if they would be so kind to men­tion their expe­ri­ence with Bur­nett Paint­ing. Most are all for it. 1 out of 10 just will not do videos. and those in between need to be encouraged!
I used to use my Flip Video as it loaded to our You Tube chan­nel eas­i­ly… then I learned how I can send it direct­ly from my Droid phone!”
Thanks Steve for shar­ing this tip! Take a look at Steve’s web­sites and view some of his cus­tomer tes­ti­mo­ni­als. These are not Hol­ly­wood pro­duc­tions but rather: point, record, upload! That’s it! I think one of the key take­aways is that some cus­tomers need to be encour­aged.” They are your clients. They bought your ser­vice. They like YOU. So ask them to help you grow your busi­ness. As Steve points out, encour­age them, and they’ll do it.

About David Chism

David Chism started his business out of a passion for helping small contracting businesses grow, be more profitable and become better known to their target clients. One lifelong hobby of David is using techie gadgets. So this blog is a place where he writes about technology, marketing ideas, just for fun (humor), personal thoughts on small business and more.


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