How To Restore a Client’s Confidence After You Fall Through Their Ceiling
Like many homeowners, I’m always on the lookout for ways to make my home more efficient. Knowing it was a potential weak point, I decided it was time to have some insulation work done in my attic, and being more of a painter than an insulator, I started researching some local pros.
After collecting two bids, I went with the company that educated me the most. Tough choice, but it helped that the owner came out to do the estimate himself. He was an older gentleman, clearly an expert, and felt old-school (in a good way). The business is a franchise, but my guess is that he joined as part of an exit strategy…
And then things started to go wrong…
First, I had to request a more detailed proposal. Things were discussed verbally that never made their way into the official documentation, and it was so vague that I was afraid items would be missed.
I also had to follow up several times to even get the proposal, let alone schedule the job.
The real high point? Or low point, actually… One of the employees fell through my ceiling into the master bedroom, and it took a full week to get the repairs done. A total mess.
I also discovered that one of the workers had bumped the intake HVAC duct connected to the attic unit while spraying insulation. Honest mistake, but it caused a spike in my electricity bill, and I ended up being the one to find and fix it myself.
Just like that, I lost confidence…
As I repaired that duct, I began to wonder what else was missed. What didn’t I see, and what did they not notice? Did they do everything right? Is the insulation at the proper R‑rating now? Did they really air seal around all the cracks and openings?
With the job wrapping up, I asked the GM to do the final walkthrough with me himself. I hate being “that guy” who doesn’t trust the field employee, but I’ve lost confidence, all while being stuck in the position of trusting them to be the expert.
So, what’s the takeaway?
First, when you make a mistake, own it. Don’t point fingers, but go above and beyond to make things right. The way you communicate, listen, and act can go a long way toward restoring that priceless trust factor with your client.
Second, go above and beyond. Look for ways to add value. Did you tighten a fixture that you noticed was loose? Remove hardware rather than just paint around it? Throw in a little something extra that needed to be done? Do it, and show the homeowner. Just like a mistake can make your customer wonder what else you missed, a value-add can ramp up their confidence and appreciation.
And lastly, take your final walkthrough seriously. Point out the value-adds I mentioned above, and take the time to educate and inform. Why did you finish the job a certain way, or choose the products you used? How do you KNOW it was done right and will last?
Maybe this is already second nature for you. If so, awesome! If not, or if there’s room for improvement, discuss it with your team and see what points can be strengthened.
There’s no substitute for getting it right the first time, but you can certainly win someone back over. Maybe even turn them into a customer for life.