LinkedIn is Not a Private Club

Posted by David Chism | Tue, Nov 24, 2009

When build­ing my Linkedin net­works over the past few years, I’ve not­ed a num­ber of small busi­ness own­ers and exec­u­tives that put their pro­file on pri­vate” mode. In oth­er words, if I want to con­nect with them, I need to know his or her email address. The main pur­pose of Linkedin is to get con­nect­ed with busi­ness peo­ple. The more peo­ple you know, the bet­ter. My sug­gest is sim­ple: Approve Every­one.” You can always go through your con­tact list and weed out” any unwant­ed guest lat­er. Use Linkedin to build your net­work. Once you have a con­tact, begin the process of build­ing a friend­ship and a strong con­nec­tion with key peo­ple who can help grow your busi­ness. If you still just want a busi­ness or per­son­al pro­file and want a more pri­vate club, Face­book is prob­a­bly bet­ter fit for you. Face­book is not just about net­work­ing. It is either per­son­al or busi­ness: you choose. Linkedin is for busi­ness: to grow your busi­ness, your net­work and your referrals.

About David Chism

David Chism started his business out of a passion for helping small contracting businesses grow, be more profitable and become better known to their target clients. One lifelong hobby of David is using techie gadgets. So this blog is a place where he writes about technology, marketing ideas, just for fun (humor), personal thoughts on small business and more.


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