Marketing Help for Painters

Posted by David Chism | Tue, Aug 22, 2023

 Marketing Help for Painters
  • In a rut with your marketing?

  • Need fresh ideas?

  • Won­der­ing what oth­er painters and con­trac­tors are doing? 

  • Deal­ing with a low­er lead flow?

Any num­ber of rea­sons could lead you to search for mar­ket­ing help. Painters reach out to us if they need more leads, and they also reach out if they have too much work and need to get mar­ket­ing man­age­ment off their plate, let­ting them focus on oper­a­tional demands. 

We’ve got you! At ADC, mar­ket­ing for painters and con­trac­tors is in our blood. It’s what we do, what we spe­cial­ize in, and what our clients val­ue most about us. You need a mar­keter that gets it” and has a pulse on the indus­try as a whole. 

Mar­ket­ing Ser­vices for Painters: Kick It Into Growth Mode

See if this sounds familiar: 

You have some stan­dard mar­ket­ing tricks up your sleeve, but noth­ing seems to work like it used to. Plus costs are going up, mak­ing even your cost-effec­tive go-to strate­gies less effec­tive and more cost­ly. Tech­nol­o­gy, tools, and best prac­tices are chang­ing so fast, and you real­ly can’t afford to miss out. 

Feel free to slide the respon­si­bil­i­ties, research, and man­age­ment off your plate and on to ours. We can han­dle it! And just imag­ine what you could do with all the time you’d free up… 

Here’s a quick run­down of what we can help you with.

Fresh Ideas for Mar­ket­ing Your Paint­ing Business

Beyond want­i­ng to know how to make the most of your mar­ket­ing toolk­it, you prob­a­bly also LOVE the idea of try­ing some­thing new. Adding some fresh tools to the mix. But you need to take that next step care­ful­ly — throw­ing ideas at the wall to see what sticks drains time and resources. 

We can help with that! ADC works with con­trac­tors all around the coun­try, from small­er out­fits reach­ing for their first $1M in annu­al rev­enue to nation­wide paint­ing con­trac­tors. We know what’s work­ing for them, what isn’t, and what would like­ly be a good fit for you and your goals, too. 

Start a con­ver­sa­tion with us and we’ll prob­a­bly share a real-world exam­ple and solu­tion from a painter we know that reminds us a lot of you… That’s the ben­e­fit of work­ing with an agency that is 100% com­mit­ted to your field. 

Here are a few con­crete examples:

  • OTT and video mar­ket­ing. You know those videos that pop up when you’re watch­ing your favorite show from a stream­ing ser­vice (Ama­zon, HGTV, Dis­cov­ery, etc.)? You can cre­ate cost-effec­tive video ads that run LOCAL­LY, right in your mar­ket, served up to a tar­get­ed audi­ence. In oth­er words, a poten­tial cus­tomer is watch­ing a show on their smart TV, and then BOOM, your video ad plays. 

  • Text (SMS) cam­paigns. Email newslet­ters and mar­ket­ing are still impor­tant, but we’re find­ing much stronger, imme­di­ate lead gen­er­a­tion efforts from tar­get­ed text cam­paigns. Short, sweet mes­sages that put you top of mind. 

  • Mail­ers. Might seem old fash­ioned, but they still work! Plus, there are some pret­ty awe­some tools out there that let you do small-batch mail­ings to spe­cif­ic neigh­bor­hoods in a high­ly tar­get­ed way.

More Than Mar­ket­ing: Let’s Look At Your Busi­ness as a Whole

One depart­ment in your paint­ing busi­ness links to and spills over into the next. That’s why we offer holis­tic help with your busi­ness goals and objectives:

  • Sales

  • Finan­cials

  • Oper­a­tions

  • Busi­ness plans

  • Track­ing data

If you need a fresh set of eyes, ADC can offer some pret­ty sharp insight. And total flex­i­bil­i­ty, too. Some of our clients have us take a super active role in their mar­ket­ing man­age­ment and imple­men­ta­tion, and oth­ers ask us to hop on a quar­ter­ly call for extra account­abil­i­ty and ideas. 

What­ev­er You Need. When­ev­er You Need It.

Intrigued, but maybe not sure what you need or if you’re ready to take the next step? Let’s have a quick call. No sales pitch­es or pres­sure — just a chance to chat through where you are, where you want to be, and what needs to click into place for you to get there. 

About David Chism

David Chism started his business out of a passion for helping small contracting businesses grow, be more profitable and become better known to their target clients. One lifelong hobby of David is using techie gadgets. So this blog is a place where he writes about technology, marketing ideas, just for fun (humor), personal thoughts on small business and more.


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