Mobile Friendly Websites

Mobile-friend­ly web­sites are the new thing! Most large com­pa­nies have them already: Star­bucks, Best Buy, Ama­zon and CBS to name a few. Why should painters be left behind? A mobile web­site can be a great asset in your mar­ket­ing plan. Think of all the busi­ness pro­fes­sion­als who have a smart­phone: iPhone, Black­ber­ry, Droid etc? Almost every busi­ness exec­u­tive and or own­er I meet has one. I’ve also spoke to a num­ber of busi­ness own­ers who do use their mobile phones to look up ser­vice com­pa­nies, so why not try to reach these guys? Now, let me give you a brief under­stand­ing of what a mobile site can do and what it is NOT. First off, your cur­rent web­sites are not con­sid­ered ​“Mobile-Friend­ly.” It has to have cer­tain pro­gram­ming codes to make it mobile-friend­ly. Apple, so far has made this process rel­a­tive­ly sim­ple for design­ers and pro­gram­mers to take your exist­ing site and make it mobile. RIM (i.e. Black­ber­ry) has made the job a lit­tle more dif­fi­cult. It takes more time and more codes to get a mobile site up on a Black­ber­ry device. If you don’t have a mobile site, typ­i­cal­ly it makes the nav­i­gat­ing of your site a lit­tle more tedious. Mobile users want fast load­ing sites with quick infor­ma­tion. There­fore a good mobile painters site should have the fol­low­ing: your ser­vices, a few pho­tos, where you ser­vice and a con­tact but­ton: email or phone. You don’t need 4 – 5 pages. Until mobile sites become stan­dard for all small ser­vice busi­ness­es (still years away) you do not have to make your mobile-friend­ly site per­fect. If you cre­ate it, you are miles ahead of your com­pe­ti­tion. Final­ly, a basic 2 – 3 page mobile site would prob­a­bly cost $800‑1000. There is an up front cost, but if you are reach­ing more of your ide­al client, it is worth the investment.