Mobile Friendly Websites

Posted by David Chism | Thu, Dec 10, 2009

 Mobile Friendly Websites
Mobile_Site sampleMobile-friend­ly web­sites are the new thing! Most large com­pa­nies have them already: Star­bucks, Best Buy, Ama­zon and CBS to name a few. Why should painters be left behind? A mobile web­site can be a great asset in your mar­ket­ing plan. Think of all the busi­ness pro­fes­sion­als who have a smart­phone: iPhone, Black­ber­ry, Droid etc? Almost every busi­ness exec­u­tive and or own­er I meet has one. I’ve also spoke to a num­ber of busi­ness own­ers who do use their mobile phones to look up ser­vice com­pa­nies, so why not try to reach these guys? Now, let me give you a brief under­stand­ing of what a mobile site can do and what it is NOT. First off, your cur­rent web­sites are not con­sid­ered Mobile-Friend­ly.” It has to have cer­tain pro­gram­ming codes to make it mobile-friend­ly. Apple, so far has made this process rel­a­tive­ly sim­ple for design­ers and pro­gram­mers to take your exist­ing site and make it mobile. RIM (i.e. Black­ber­ry) has made the job a lit­tle more dif­fi­cult. It takes more time and more codes to get a mobile site up on a Black­ber­ry device. If you don’t have a mobile site, typ­i­cal­ly it makes the nav­i­gat­ing of your site a lit­tle more tedious. Mobile users want fast load­ing sites with quick infor­ma­tion. There­fore a good mobile painters site should have the fol­low­ing: your ser­vices, a few pho­tos, where you ser­vice and a con­tact but­ton: email or phone. You don’t need 4 – 5 pages. Until mobile sites become stan­dard for all small ser­vice busi­ness­es (still years away) you do not have to make your mobile-friend­ly site per­fect. If you cre­ate it, you are miles ahead of your com­pe­ti­tion. Final­ly, a basic 2 – 3 page mobile site would prob­a­bly cost $8001000. There is an up front cost, but if you are reach­ing more of your ide­al client, it is worth the investment.

About David Chism

David Chism started his business out of a passion for helping small contracting businesses grow, be more profitable and become better known to their target clients. One lifelong hobby of David is using techie gadgets. So this blog is a place where he writes about technology, marketing ideas, just for fun (humor), personal thoughts on small business and more.


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